Top Entertainment Mascot Games Performance in the UK, Q3 2025

In the third quarter of 2025, the top entertainment mascot games on a unified platform in the UK displayed varied performance trends in terms of downloads, revenue, and active users. This analysis, sourced from Sensor Tower, provides an overview of these trends for the leading games in this category.

Disney Magic Match 3D by Jam City, Inc. saw a notable increase in weekly revenue, starting at just over $1.3K in early July and peaking at approximately $13K by the end of August. Downloads fluctuated, with a high of 11.8K in early August, before falling to around 4.5K in September.

Sonic Dash: Fun Endless Runner from SEGA maintained a consistent weekly revenue, averaging around $1K throughout the quarter. The app experienced a peak in downloads of about 7K in early August, with active users reaching a high of 44.3K at the start of September.

Minion Rush: Running game by Gameloft experienced steady downloads, peaking at 6.3K in late July. Revenue remained modest, hovering around $400 to $800 weekly. Active users showed a strong presence, with numbers reaching 45.8K in early July.

World of Peppa Pig NETFLIX had a stable download pattern, peaking at 6.6K in mid-August. Revenue was minimal, with occasional small spikes. Active users showed growth, reaching 17.9K by the end of September.

Finally, Sonic Forces: Run Battle Game also from SEGA, experienced fluctuations in revenue, with highs around $3K. Downloads peaked at 5.6K mid-quarter, while active users saw a significant increase, culminating at nearly 29K by the quarter's end.

These insights highlight the dynamic nature of the mobile gaming market, with each app showing unique performance trends over the quarter. For further details and data, visit Sensor Tower.